Soft White Underbelly
INSPIRING NEW AUDIENCES.
In a world where short-form content is on the rise, NewGen approaches Soft White Underbelly’s longer-form content with Facebook audiences viewing habits in mind to bring fresh content to new audiences.
Helping unique stories to be heard.
Taking unique storytelling pieces from Soft White Underbelly, we analyze and repurpose content to integrate seamlessly with Facebook’s viewing experience without losing any of the narrative.
NewGen pinpoints specific content themes that audiences engage with and further distributes this content to suit audiences’ wants and needs across the platform.
Carefully selecting specific moments of each video that we know our audiences are most drawn to and placing these at strategic points throughout the content.
+1.4B
VIDEO VIEWS
+3.7M
NEW FACEBOOK FOLLOWERS
+22M
ENGAGEMENTS
